ME! bath is a journey through incredible fragrances & therapeutic formulations, bringing unique & quality brands to the forefront of the bath & skincare industry. me! bath was created over 10 years ago in northern california by husband & wife team benjamin & lisa nissanoff. their first product, the bath ice cream was an instant hit among celebrities & exclusive resorts & spas nationwide. drawing upon the success of the bath ice cream, the nissanoffs set out to create a whole new way of pampering while maintaining your most important natural resource – your skin. ABC introduces a revolutionary way of caring for your skin. with patented cell regenerating ingredients, abc will work in conjunction with your normal skin care regimen to offer the benefits of anti-aging skin recovery.